Japanese Auto Manufacturer Fan Days: A Must-Visit Guide for Car Enthusiasts

If you’re a car enthusiast visiting Japan, the fan appreciation days hosted by Japanese automakers offer a unique opportunity to experience racing culture up close. These events allow you to see development vehicles, racing machines, and tuned cars that are normally off-limits, making them a dream destination for international visitors.
Honda Racing THANKS DAY
Honda’s Honda Racing THANKS DAY, held every December at Twin Ring Motegi in Tochigi Prefecture, is a must-see event. You can get up close to F1 cars, Super GT machines, and domestic rally cars. The event also features driver talk shows and ride-along experiences, allowing you to observe finely tuned vehicles and development models that are usually hidden from the public.
Toyota GAZOO Racing Festival
Toyota’s GAZOO Racing Festival, held every December at Fuji Speedway, showcases a wide range of Toyota vehicles, including the Supra, 86, and GR Yaris. Rally cars and prototype race machines are also featured, alongside opportunities to interact with drivers and take part in circuit experiences. This festival attracts both domestic and international Toyota fans, providing a chance to see race-prepared cars in action.
Nissan NISMO Festival
The NISMO Festival, held annually at Fuji Speedway, is a highlight for Nissan enthusiasts. Demonstrations feature GT-R NISMO and Fairlady Z NISMO cars, while racing cars are on display for fans to admire. The event offers a unique opportunity to observe tuned and competition vehicles up close, making it essential for any Nissan fan visiting Japan.
Subaru Motorsports Festival
Subaru hosts the Motorsports Festival every November at Fuji Speedway, showcasing WRX STI and BRZ rally-spec cars as well as motorsports-tuned SUVs. Attendees can experience demo runs and interact with drivers, getting a close look at how rally cars and racing-spec Subarus perform on track. It’s a unique opportunity to witness Japanese rally and racing vehicles in their natural environment.
Tips for International Visitors
Many of these events are located in areas that are difficult to reach by public transport. JDM Tour provides full support, including ticket arrangements, hotel accommodations, and guided tours with a car-enthusiast interpreter. Our guides know the schedules of demo runs, which vehicles will be on track, and the best times to watch, ensuring you make the most of your experience.
Japanese automaker fan days are the ultimate “pilgrimage” for car enthusiasts, offering access to racing, rally, and tuned vehicles that are rarely seen in public. With JDM Tour, you can explore Japan’s unique motorsports culture in a safe, fully guided way. Contact us today for a free quote and start planning your unforgettable automotive adventure.